Scripps April revenues increase 5.9 percent

Tue, May 11, 1999 by Mark Kroeger

CINCINNATI, Ohio - The E.W. Scripps Company’s consolidated revenues increased 5.9 percent in April to $128 million, compared to $121 million in April 1998.For comparative purposes, the company's monthly revenue report excludes divested operations.Newspaper advertising moved up 4.3 percent to $55.6 million. Classified advertising revenues increased 3.6 percent to $22.7 million. Local advertising revenues increased 3.1 percent to $22.3 million. Total newspaper revenues were up 2.8 percent to $74.5 million.Broadcast television revenues decreased 5.8 percent to $27.7 million. Based on advance advertising sales, May and June revenues also are expected to be about 5 percent below the previous year. Year-over-year comparisons are difficult because of political advertising revenue during the 1998 election year. Category television revenues increased 60 percent to $18.9 million. The number of subscribers at Home & Garden Television reached 52.5 million in April, up 600,000 from the previous month, according to the Nielsen Homevideo Index. The number of Food Network subscribers reached 39.7 million in April, up 600,000 from the previous month, according to the Nielsen index.The E.W. Scripps Company operates 19 daily newspapers; nine network-affiliated television stations; two TV networks, Home & Garden Television and the Food Network; a TV programmer, Scripps Productions; independent Yellow Pages directories; Scripps Howard News Service; and United Media, a worldwide syndicator and licensor of news features and comics.